Introducing the Ikonic Simply Straight Hair Straightener, the ultimate tool for achieving glossy, smooth, and shiny hair. This professional-grade straightener features rose gold plates that emit far infrared heat to penetrate and straighten without causing any damage to your precious locks. With its overheat protection feature, the Ikonic Simply Straight Hair Straightener automatically shuts down in case of overheating, ensuring the safety of both you and your hair. Its super slim 1 inch plates make it easy to reach even the tiniest baby hair, while its 360 degree swivel cord provides immense flexibility during use. Ideal for all hair types, this hair straightener maintains a constant temperature throughout its use, leaving your hair looking and feeling fabulous. Say goodbye to dry and frizzy hair and hello to sleek and shiny locks with the Ikonic Simply Straight Hair Straightener, available now at BMART.